We’ve heard from a wide array of local businesses that were tempted to try Groupon as an incentive marketing platform to get in front of their customers.
When asked what their reasons to stray from using Groupon, the 5 most common answers were:
- Groupon takes a 50% commission from my already discounted product, leaving me with roughly 25% revenue.
- Groupon customers are not loyal to my business once I give them a discount
- I can’t reach back out and engage with those same customers
- Current customers feel ripped off
- I can’t target who is getting my deals
What we learned was that often times, they ended up searching Inexpensive Groupon Alternatives to help find solutions that wouldn’t take a 50% commission, or devalue their brand.
When we set out to build Cyphr, we wanted to create a viable model for local businesses everywhere. Our goal is to give local businesses the ability to compete against national brands, for their favorite customer’s attention. Our incentive marketing platform allows you to send time-sensitive deals to users. There are several reasons why Cyphr is a great inexpensive Groupon alternative, but we’ll break down the objections that most local businesses have when tempted to use Groupon, and how Cyphr compares to those.
- Groupon: takes a 50% commission from my already discounted product, leaving me with roughly 25% revenue.
- Cyphr: has a “cost per view” model. We know local businesses can’t afford to waste a DIME on marketing, so thats all we charge! When you send a deal out on Cyphr, you only pay $0.10 when someone views it! Now you KNOW when you’ve made an impression. You pay for performance!
- Groupon: Customers are not loyal to my business once I give them a discount
- Cyphr: gives you the ability to reach back out to the customers who have unlocked you on the app. That way you can reward your most attentive users! Utilize incentive marketing and keep them coming back after the first deal!
- Groupon:I can’t reach back out and engage with those same customers
- Cyphr: you can send deals when you choose. Own a restaurant? Send a deal during your slowest times to get more customers in the door. Have a product? Send a deal when you need to! Select specififc demographics such as age and gender or just schedule a deal when you need to!
- Groupon: Current customers feel ripped off
- Cyphr: When your current customers download the app and unlock your business they receive the deals you send out! You can reward your most loyal customers with discounts or special prices for your business!
- Groupon: I can’t target who is getting my deals
- Cyphr: Send based on select demographics, or at certain times. You can control how long its available to the user and when it expires!
So if you’re searching for an inexpensive Groupon alternative, search no more. Start rewarding your favorite customers now and get started with Cyphr!Yes! I want to utilize a solution like this!